Simon Corbett welcomes Michael Bennett
伦敦:2022年12月5日,The Jargon Group今天收购了Pelican Communications. Based in the North West of England, 该机构专注于可持续发展和ESG关注的综合传播活动,其客户组合包括英国冷冻食品联合会, Ylem Energy and the Chartered Institute of Marketing. Founded in 1998 by Michael Bennett, 该机构在2022年PRmoment奖中被评为“年度ESG咨询公司”.
行话集团包括许多市场领先的机构,包括专注于b2b行话公关和处理, packaging and industrial automation specialist GloHouse Media. The new partnership will strengthen The Jargon Group, adding ESG capability into the group to advise brands on social and economic issues, responsible governance and brand reputation.
The acquisition extends The Jargon Group’s offering and presence in Manchester, which now includes twelve full time team members based in Manchester’s Media City.
Michael Bennett, Managing Director at Pelican Communications said, “Pelican Communications are incredibly excited to be joining The Jargon Group. 我们拥有共同的价值观,并承诺为每一位客户提供优质的服务,这使我们成为理想的合作伙伴. 澳门十大正规赌博娱乐平台行话集团意味着我们可以在全球范围内扩大我们的社会影响力和品牌目标服务, working with the agency's international client base and teams in the US and Dubai.’
Kevin Winfield, Associate Director at Jargon PR said, ‘We’re excited to be welcoming the team at Pelican into the Jargon Group. Every business has a role to play in sustainability, 该团队带来的专业洞察力和沟通能力将继续使我们能够继续为客户提供世界级的内容和沟通策略服务.’
本月早些时候,行话公关庆祝了其成立13周年,同时也报告了创纪录的增长,22-23财年前六个月的收入超过了1英镑,500,000. The agency expects annual fees to surpass £3million this financial year.
支持这一增长的是英国各地办公地点的多样化,包括卡迪夫的办事处, Manchester, Reading and London. At the same time, 该机构通过开设一系列办事处来投资其国际模式,包括 Jargon PR MENA 迪拜办事处由前Markettiers4DC董事总经理Cheryl King领导,纽约办事处由公关资深人士Vivian Kelly领导.
As the agency has grown, 行话公关继续把企业社会责任作为其战略的核心,通过战略合作伙伴关系 Ecologi. Since June 2021, Jargon PR has planted over 4,100 trees and taken over 340 tonnes of co2 out of the atmosphere. The Company’s longer-term ambition remains to become B Corporation certified.
通过收购实现增长一直是行话集团加速增长战略的一部分,为其国际客户提供地理和行业特定的专业知识.
这是过去三年来的第四次收购,其中包括卡迪夫通信机构 Vantage Marketing (Nov, 2020), Manchester-based Souter PR (July, 2021) and processing, packaging and industrial automation market specialist GloHouse Media (Oct 22).
Commenting on the first six-months of FY 22-23, Simon Corbett, Jargon Group founder said, “过去几年,我们公司取得了巨大的成功,因为我们继续关注有机增长,并从现有客户群中获得最大价值. 创纪录的新业务业绩继续保持,客户和团队保持强劲.
“该业务专注于一项为期三年的增长战略,其中包括一系列战略收购. Despite the economic challenges facing the economy, 客户对数字公关和通信服务的需求持续增长,而行话将从这一需求中受益.’’